A fabricação discursiva do ser humano ambiental na atualidade

Abstract

This paper discusses the dissemination and use of environmental discourse in the virtual space as a strategy to raise awareness about the planet, aiming to produce environmental human beings. Considering the discursive scenario and the emergence of a new model of subjects, this paper aimed to examine the construction of environmentally correct individuals in the electronic game Minecraft. Studies of the discourse analysis developed by Michel Foucault were used to provide the background for our methodology and to map discursiveness found in our material. When analyzing the discursiveness in the game, an environmental pedagogical discourse was evidenced, which is materialized through the environmental human statement. These are discursive tactics that aim to teach the players ways of being and acting environmentally correct, through the images of the characters, scenes, and the lessons of returning to natural life.